GOO Limited Edition Pre-Order Buyers Progress Report

By Seraphim MarcopoulosGOO

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We’d like to thank all Nels Cline GOO Signature Pedal buyers for their purchase of Nels’ Dream Distortion pedal!

We have had a few questions about the status of buyer’s orders and when the pedal is expected to ship.

GOO Is a Pre-Order:

As indicated on GOO’s product page and Nels Cline’s and our social media posts, GOO is a pre-order.
Only 250 pieces will be produced for 2016.
GOO will be manufactured during September and October with shipping expected to commence through mid-October.

Artist Pedals: Who Will Play GOO?

A number of artist pedals will also be manufactured at that time.
Look for some great players to start playing GOO!
Nels has curated quite a list!

Progress Reports for Buyers:

We will keep all pre-order buyers informed via email on the pedals progress on a regular basis.
Look for the first buyer’s email to arrive in your inbox during mid-September.
Some great surprises are coming!
Thank you for your support!!

Choice of GHS BOOMERS Strings?

Buyers will also be asked to decide on their preferred GHS BOOMERS Strings. Nels says “Try the 12s”!

That’s all for now. Look for your buyers progress report emails soon!

August 20, 2016

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GHS Strings supports Nels Cline’s ICON Series Pedal GOO launch with 250 Sets of GHS BOOMERS!

By Seraphim MarcopoulosArtists, GOO, Press Release

ToneConcepts Inc. is thrilled to announce that GHS Strings is joining us in support of Nels Cline’s new ICON Series Signature Distortion Pedal GOO.

GHS Strings is generously providing 250 sets of GHS BOOMERS ® strings exclusively for GOO Limited Edition Pre-Order buyers.

Nels Cline uses GHS Strings exclusively, and GHS BOOMERS ® 12s specifically, on many of his guitars including his iconic 1959 Fender Jazzmaster.

Buyers of the GOO Limited Edition pre-order (only 250 pieces available) will receive a set of either “Nels Cline’s Choice” (GHS BOOMERS ® 12s) or “their choice” of (GHS BOOMERS ® 10s) courtesy of GHS Strings.

Nels says “Try the 12s!”.

About GHS BOOMERS® Strings:

“Ever since their introduction, GHS Strings BOOMERS ® have been THE POWER STRING, and continue to be the standard for musicians in every musical genre. The nickel-plated steel over a round core gives a bright tone with a powerful attack. BOOMERS ® are the ideal nickel-plated steel string for all of your musical needs.”

Website: GHS Strings

August 2, 2016

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Nels Cline Announces GOO at The Capitol Theatre with Wilco

By Seraphim MarcopoulosArtists, GOO, GOO Videos, Videos

Filmed in Port Chester, NY, during Wilco’s performances at The Capitol Theatre, Nels Cline announces and demonstrates GOO, his ICON Series Signature Distortion Pedal by ToneConcepts Inc.

GOO is a new ICON Series Signature Pedal developed in collaboration with guitar pioneer Nels Cline.

Learn More About GOO: http://www.toneconcepts.com/goo

Named by Rolling Stone as one of the “100 Greatest Guitarists of All Time,” and best known as Wilco’s guitar hero, Nels Cline is a true virtuoso recognized for his versatility and improvisational skills. A walking encyclopedia of guitar effects and tone, Nels is a true pedal geek who has owned and used hundreds of iconic stompboxes.

“I wanted the most expressive, touch sensitive, and responsive distortion pedal I’ve ever experienced”, says Nels. “GOO will rock your socks off, and then its singing sustain will envelop you in sonic viscosity and consume you in creamy, dreamy distorted bliss.”

Nels’ first signature distortion pedal combines the best characteristics of his favorites along with a simple gig-friendly design. Its tube-like response gives players the freedom and flexibility to play everything from rock to alternative to jazz fusion to blues.

GOO’s Design:

GOO’s unique artistic design was inspired by the 1958 movie “The Blob”, and its graphics represent the movie’s jelly monster while the pedal’s three distinct glow-in-the-dark knobs capture its sci-fi vibe. GOO ships in custom packaging inspired by Ed “Big Daddy” Roth and the Revell models of his “monsters”, originally issued in the 1960s.

GOO’s Features:

• Handmade and Built to Order in Toronto, Canada
• Simple Gig Friendly Design
• Large Glow-in-the-Dark knobs
• Custom designed GOO packaging
• Controls: Volume, Shininess (Tone), Viscosity (Gain)
• Power Specifications: 9V center-negative ground
• Limited Lifetime Warranty

GOO Limited Edition:

A special GOO Limited Edition of only 250 pedals will be produced in 2016 and is available for pre-order now.

The GOO Limited Edition includes an individually numbered and built to order GOO pedal, a Certificate Signed by Nels Cline, GOO Sticker Pack and Custom GOO Packaging.

GOO Product Page: http://www.toneconcepts.com/goo

July 25, 2016

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Nels Cline Get GOO Live Performance Music Video

By Seraphim MarcopoulosArtists, GOO, GOO Videos, Videos

In this short movie, Nels Cline’s performance unleashes his little tone monster, “GOO”, creatively showcasing the scary qualities of his signature guitar distortion pedal.

Named by *Rolling Stone* as one of the “100 Greatest Guitarists of All Time,” and best known as Wilco’s guitar hero, Nels Cline is a true virtuoso recognized for his versatility and improvisational skills. A walking encyclopedia of guitar effects and tone, Nels is a true pedal geek who has owned and used hundreds of iconic stompboxes.

“I wanted the most expressive, touch sensitive, and responsive distortion pedal I’ve ever experienced”, says Nels. “GOO will rock your socks off, and then its singing sustain will envelop you in sonic viscosity and consume you in creamy, dreamy distorted bliss.”

LEARN MORE ABOUT GOO: http://www.toneconcepts.com/goo

Nels’ first signature distortion pedal combines the best characteristics of his favorites along with a simple gig-friendly design. Its sonic character and truly natural tube amp-like response gives players the freedom and flexibility to play everything from rock to alternative to jazz fusion to blues.

GOO’s unique artistic design was inspired by the 1958 movie “The Blob”, and its graphics represent the movie’s jelly monster while the pedal’s three distinct glow-in-the-dark knobs capture its sci-fi vibe. GOO ships in custom packaging inspired by Ed “Big Daddy” Roth and the Revell models of his “monsters”, originally issued in the 1960s.

LISTEN TO GOO IN THIS LIVE PERFORMANCE:

From 0:00 to 0:22 – GOO is OFF = Clean Amp Sound
From 0:22 to 0:50 – GOO is ON, GAIN about 1:00 o’clock | TONE about 11.00 o’clock
From 0:51 to 1:48 – GAIN almost 4:00 o’clock = SUSTAIN! SUSTAIN! SUSTAIN!
From 1:49 to 2:23 – GAIN about halfway | TONE about 3:00 o’clock = CRUNCH!!
From 2:24 to 3:23 – GAIN about 2:00 o’clock | TONE about 1:00 o’clock

Equipment Used:

Effect Pedals:

1. “GOO” ICON Series Nels Cline Signature Distortion Pedal by ToneConcepts Inc.
2. “Belle Epoch” Delay by Catalinbread

LEARN MORE ABOUT GOO: http://www.toneconcepts.com/goo

GUITAR: 1959 Fender Jazzmaster
AMP: Studius “Moseley” 1×12 (21 watts)

Filmed at Big Sky Works (Brooklyn) by Nathan West assisted by Chris Clark
Light show by Drippy Eye (Brooklyn)
Edit by Bobby Berry

GET GOO HERE: http://www.toneconcepts.com/goo

July 22, 2016

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ToneConcepts and legendary guitarist Nels Cline launch GOO!

By Seraphim MarcopoulosGOO, Press Release

MEDIA RELEASE from TONECONCEPTS

For immediate release

July 21, 2016
ToneConcepts and legendary guitarist Nels Cline launch GOO!

TORONTO, CANADA — ToneConcepts Inc. is pleased to launch GOO, a new ICON Series Signature Pedal developed in collaboration with guitar pioneer Nels Cline.

Named by Rolling Stone as one of the “100 Greatest Guitarists of All Time,” and best known as Wilco’s guitar hero, Nels Cline is a true virtuoso recognized for his versatility and improvisational skills. A walking encyclopedia of guitar effects and tone, Nels is a true pedal geek who has owned and used hundreds of iconic stompboxes.

“I wanted the most expressive, touch sensitive, and responsive distortion pedal I’ve ever experienced”, says Nels. “GOO will rock your socks off, and then its singing sustain will envelop you in sonic viscosity and consume you in creamy, dreamy distorted bliss.”

Nels’ first signature distortion pedal combines the best characteristics of his favorites along with a simple gig-friendly design. Its tube-like response gives players the freedom and flexibility to play everything from rock to alternative to jazz fusion to blues.

GOO’s Design:

GOO’s unique artistic design was inspired by the 1958 movie “The Blob”, and its graphics represent the movie’s jelly monster while the pedal’s three distinct glow-in-the-dark knobs capture its sci-fi vibe. GOO ships in custom packaging inspired by Ed “Big Daddy” Roth and the Revell models of his “monsters”, originally issued in the 1960s.

GOO’s Features:

• Handmade and Built to Order in Toronto, Canada

• Simple Gig Friendly Design

• Large Glow-in-the-Dark knobs

• Custom designed GOO packaging

• Controls: Volume, Shininess (Tone), Viscosity (Gain)

• Power Specifications: 9V center-negative ground

• Limited Lifetime Warranty

GOO Limited Edition:

A special GOO Limited Edition of only 250 pedals will be produced in 2016 and is available for pre-order now.

The GOO Limited Edition includes an individually numbered and built to order GOO pedal, a Certificate Signed by Nels Cline, GOO Sticker Pack and Custom GOO Packaging.

GOO Product Page: www.toneconcepts.com/goo

GOO Media Files (Photos, Docs and Video Links): http://media.toneconcepts.com/

Nels Cline Live Performance “Get GOO”: https://youtu.be/zwyHWYMsXRQ

Filmed in Brooklyn, NY, Nels Cline demonstrates GOO’s capabilities in “Get GOO”, a live improvised performance music video which includes a psychedelic oil projection by Brooklyn’s “Drippy Eye”.

About Nels Cline:

Named byRolling Stone as one of the “100 Greatest Guitarists of All Time,” the magazine called him “A true guitar polymath…”. Nels Cline has led various groups of his own, most consistently the avant-garde ensemble the Nels Cline Singers, and appeared as a guest or feature player on more than 200 albums. For the last dozen years, he’s been a full-time member of the acclaimed rock band Wilco leading bandleader Jeff Tweedy to claim, “Nels can play anything.”

Nels Cline’s forthcoming album Lovers (his Blue Note Records debut out August 5th) is a double-album featuring originals, standards and covers that offers an update on the ‘mood music’ idea and ideal while challenging our iconic notion of romance along the way. It was recorded with an ensemble of 23, and conducted and arranged by Michael Leonhart.

www.nelscline.com

About ToneConcepts Inc.:

Based in Toronto, Canada, ToneConcepts Inc. designs and manufacturers award winning musical instrument products in collaboration with some of the world’s most respected musicians.

For more information:

Seraphim Marcopoulos

seraphim@toneconcepts.com

Tel: +1 416-880-9370
www.toneconcepts.com
@ToneConcepts